GOOGLE ADS MANAGEMENT
Stop wasting ad spend on tire kickers. Digital Estate Media combines AI driven optimization, vertical expertise, and continuous monitoring to deliver Google Ads campaigns that capture high intent buyers and convert them into revenue at predictable costs.
CORE SERVICES
What's Included in Your Google Ads Partnership
From competitor intelligence to landing page alignment, we handle every element that separates profitable campaigns from budget drains.
AI-Powered Keyword Research & Competitive Analysis
We use AI to analyze search intent, identify high-converting keywords, and uncover competitor bid strategies so your campaigns target buyers ready to convert, not browsers wasting your budget.
Campaign Architecture & Ad Creation
Our team builds conversion-focused campaign structures with tightly themed ad groups, compelling ad copy variants, and A/B testing frameworks designed to maximize Quality Score and lower your cost per click.
Quality Score Optimization for
Lower CPCs
We optimize expected CTR, ad relevance, and landing page experience to boost your Quality Score reducing your cost per click by up to 50% while improving ad placement and visibility.
Landing Page Alignment & Conversion Optimization
Your ads are only half the equation. We audit and align your landing pages with ad messaging, ensuring seamless user experience that turns clicks into conversions not bounces.
PROCESS
How Your Google Ads Engine Gets Built
A proven, AI-enhanced process designed to maximize ROI from day one
2
Build & Launch
Our team architects your campaign structure, writes multiple ad variants optimized for Quality Score, sets up conversion tracking and CRM integration, and launches with AI-powered bid strategies. We configure negative keywords, audience targeting, and ad extensions to maximize relevance from click one.
Step 2
3
Monitor, Optimize & Scale
Post-launch, we provide daily bid monitoring, weekly search query mining and negative keyword additions, monthly deep-dive analytics with strategic recommendations, and continuous A/B testing of ad copy and landing pages. As performance improves, we scale winning campaigns while cutting underperformer ensuring every dollar works harder.
Step 3
Why Choose Digital Estate Media
Why Mid-Market B2B Teams Choose Digital Estate Media
We're not a set-it-and-forget-it agency. We're your embedded Google Ads partner, obsessed with lead quality and ROI.
AI-Driven Optimization at Every Level
From predictive bid adjustments to semantic keyword expansion and behavioral targeting, we leverage AI to make smarter decisions faster than manual management ever could—delivering 34% better Quality Score improvements than traditional approaches.
Vertical Expertise That Speaks Your Language
Whether you're in insurance (avg. CVR 2.55%), construction, medical (avg. CVR 11.62%), or IT services, we understand your buyers, compliance requirements, and sales cycles—and we optimize accordingly.
Lead Quality Over Vanity Metrics
We don't optimize for clicks. We optimize for qualified leads that convert into revenue. Our campaigns focus on commercial intent keywords, negative keyword discipline, and conversion tracking that connects ad spend to closed deals.
STATS
Industry Benchmarks & What You Can Expect
What Success Looks Like: Industry Benchmarks
Here's what well-managed B2B Google Ads campaigns achieve in 2025 and what we target for our clients.
Stat 1
3.04% Avg. Conversion Rate
B2B Google Search Ads average 3.04% conversion rate—but with tight targeting and vertical expertise, we target 5–8% for qualified lead conversions.
Stat 2
$2.69–$5.58 Avg. CPC
B2B average CPC ranges from $2.69 (general) to $5.58 (business services) but Quality Score optimization can reduce your costs by 17–50%.
Stat 3
6.66% Avg. CTR
The average CTR across industries is 6.66% our campaigns target 8–12% through ad relevance optimization and compelling copy testing.
Stat 4
Quality Score 6+ = 17% CPC Discount
Achieving a Quality Score of 6 or higher unlocks a 17% discount on cost per click—while scores below 4 can increase costs by 25–400%.
PRICING & PACKAGES
Retainer Packages Built for Predictable Growth
Choose the tier that matches your pipeline goals. Every package includes strategy, execution, monitoring, and monthly reporting plus optional performance bonuses.
Monthly
Strategic Consulting Only
Starter – Prove the Channel
$1,000
month retainer + ad spend
What's Included:
Initial account audit & competitive analysis
1–2 campaign setups (Search + Display or Search + Shopping)
Up to 3 ad groups per campaign with tightly themed keywords
Monthly ad copy testing (2–3 variants)
Weekly performance monitoring & bid adjustments
Monthly reporting & 30-min strategy call
Negative keyword management & search query mining
Conversion tracking setup & CRM integrationr
Growth – Scale Your Pipeline
$2,500
month retainer + ad spend
What's Included
Everything in Starter, plus
3–5 campaign setups across Search, Display, Remarketing, Shopping
Up to 10 ad groups with advanced audience targeting
Bi-weekly ad copy & landing page optimization recommendations
Daily bid monitoring with AI-powered adjustments
A/B testing of landing pages & conversion funnels
Monthly deep-dive analytics with strategic planning session (60 min)
Quality Score optimization initiatives
Competitor bid intelligence & market trend analysis
Best For:
Teams with proven product-market fit ready to scale lead generation consistently.
Optional Performance Bonus
+$40 per qualified lead
Scale – Full-Funnel Domination
$5,000
/month retainer + ad spend
What's Included
Everything in Growth, plus
Unlimited campaigns across all Google Ads formats (Search, Display, Shopping, Video, Performance Max)
Advanced audience segmentation & intent-based targeting
Custom landing page builds for key campaigns
Weekly strategy calls & priority Slack/email support
Multi-channel attribution modeling & ROI dashboards
Dedicated account strategist + creative team
Quarterly business reviews with forecasting & budget planning
White-glove onboarding & ongoing training for your internal team
Best For:
Revenue teams treating Google Ads as a core growth engine with significant monthly ad spend ($15k+).
Optional Performance Bonus:
+$30 per qualified lead
Accelerate Results with Add Ons
Enhance your Google Ads engine with specialized services designed to maximize every click.
We're not a set-it-and-forget-it agency. We're your embedded Google Ads partner, obsessed with lead quality and ROI.
Custom Landing Page Development
Conversion-optimized pages built specifically for your top campaigns ($2,500–$5,000 per page)
Video Ad Creative Production
Short-form video ads for YouTube & Display campaigns ($1,500/video)
CRO (Conversion Rate Optimization) Sprint
30-day intensive testing & optimization of landing pages ($3,000)
Multi-Channel Attribution Modeling
Track Google Ads impact across your full customer journey ($1,000 setup + $500/mo)
Competitor Intelligence Reports
Quarterly deep-dives into competitor ad strategies, keywords, and spend estimates ($750/report)
CUSTOMERS
What Our Clients Say
Real feedback from businesses that use Digital Estate Media to automate operations, strengthen marketing, and scale faster with AI-powered systems.
Over
+
people gave us review
Frequently Asked Questions
How quickly will I see results?
What ad spend budget do I need?
Do you guarantee results?
What industries do you specialize in?
How do you measure success?
What makes your AI optimization different?
Feel free to email us anytime: sales@digitalestatemedia.com
Ready to Stop Wasting Ad Spend and Start Generating Pipeline?
Share your current Google Ads setup (or competitive landscape), ideal customer profile, and growth goals and we'll map an AI powered Google Ads strategy that delivers qualified leads at predictable costs.
Built for real business impact
Trusted by growing brands