GOOGLE ADS MANAGEMENT
Stop wasting ad spend on tire kickers. Digital Estate Media combines AI driven optimization, vertical expertise, and continuous monitoring to deliver Google Ads campaigns that capture high intent buyers and convert them into revenue at predictable costs.

CORE SERVICES
What's Included in Your Google Ads Partnership
From competitor intelligence to landing page alignment, we handle every element that separates profitable campaigns from budget drains.
AI-Powered Keyword Research & Competitive Analysis
We use AI to analyze search intent, identify high-converting keywords, and uncover competitor bid strategies so your campaigns target buyers ready to convert, not browsers wasting your budget.
Campaign Architecture & Ad Creation
Our team builds conversion-focused campaign structures with tightly themed ad groups, compelling ad copy variants, and A/B testing frameworks designed to maximize Quality Score and lower your cost per click.
Quality Score Optimization for
Lower CPCs
We optimize expected CTR, ad relevance, and landing page experience to boost your Quality Score reducing your cost per click by up to 50% while improving ad placement and visibility.
Landing Page Alignment & Conversion Optimization
Your ads are only half the equation. We audit and align your landing pages with ad messaging, ensuring seamless user experience that turns clicks into conversions not bounces.
PROCESS
How Your Google Ads Engine Gets Built
A proven, AI-enhanced process designed to maximize ROI from day one
Why Choose Digital Estate Media
Why Mid-Market B2B Teams Choose Digital Estate Media
We're not a set-it-and-forget-it agency. We're your embedded Google Ads partner, obsessed with lead quality and ROI.
AI-Driven Optimization at Every Level
From predictive bid adjustments to semantic keyword expansion and behavioral targeting, we leverage AI to make smarter decisions faster than manual management ever could—delivering 34% better Quality Score improvements than traditional approaches.
Vertical Expertise That Speaks Your Language
Whether you're in insurance (avg. CVR 2.55%), construction, medical (avg. CVR 11.62%), or IT services, we understand your buyers, compliance requirements, and sales cycles—and we optimize accordingly.
Lead Quality Over Vanity Metrics
We don't optimize for clicks. We optimize for qualified leads that convert into revenue. Our campaigns focus on commercial intent keywords, negative keyword discipline, and conversion tracking that connects ad spend to closed deals.
STATS
Industry Benchmarks & What You Can Expect
What Success Looks Like: Industry Benchmarks
Here's what well-managed B2B Google Ads campaigns achieve in 2025 and what we target for our clients.
Stat 1
3.04% Avg. Conversion Rate
B2B Google Search Ads average 3.04% conversion rate—but with tight targeting and vertical expertise, we target 5–8% for qualified lead conversions.
Stat 2
$2.69–$5.58 Avg. CPC
B2B average CPC ranges from $2.69 (general) to $5.58 (business services) but Quality Score optimization can reduce your costs by 17–50%.
Stat 3
6.66% Avg. CTR
The average CTR across industries is 6.66% our campaigns target 8–12% through ad relevance optimization and compelling copy testing.
Stat 4
Quality Score 6+ = 17% CPC Discount
Achieving a Quality Score of 6 or higher unlocks a 17% discount on cost per click—while scores below 4 can increase costs by 25–400%.
PRICING & PACKAGES
Retainer Packages Built for Predictable Growth
Choose the tier that matches your pipeline goals. Every package includes strategy, execution, monitoring, and monthly reporting plus optional performance bonuses.
Accelerate Results with Add Ons
Enhance your Google Ads engine with specialized services designed to maximize every click.
We're not a set-it-and-forget-it agency. We're your embedded Google Ads partner, obsessed with lead quality and ROI.
Custom Landing Page Development
Conversion-optimized pages built specifically for your top campaigns ($2,500–$5,000 per page)
Video Ad Creative Production
Short-form video ads for YouTube & Display campaigns ($1,500/video)
CRO (Conversion Rate Optimization) Sprint
30-day intensive testing & optimization of landing pages ($3,000)
Multi-Channel Attribution Modeling
Track Google Ads impact across your full customer journey ($1,000 setup + $500/mo)
Competitor Intelligence Reports
Quarterly deep-dives into competitor ad strategies, keywords, and spend estimates ($750/report)
CUSTOMERS
What Our Clients Say
Real feedback from businesses that use Digital Estate Media to automate operations, strengthen marketing, and scale faster with AI-powered systems.




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Ready to Stop Wasting Ad Spend and Start Generating Pipeline?
Share your current Google Ads setup (or competitive landscape), ideal customer profile, and growth goals and we'll map an AI powered Google Ads strategy that delivers qualified leads at predictable costs.
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